THE SELLING PROCESS
Price it Right
Everyone wants to get the maximum value from the sale of their home; but before determining a sale price, some steps need to be taken. We can provide you with a no-cost market analysis of your home’s value and help you evaluate your home’s condition. We’ll consider the features that may give added value as well as note the upgrades that might be done in order to increase your home’s value. We do this before determining a selling price that will attract potential buyers.
Buyers are looking for a home that is in move-in condition, so you’ll need to spend some time preparing your home before the Open House signs appear. All surfaces must be cleared of paperwork and unused or old appliances. Toys and excessive personal photos and memorabilia can be distractions, so you may want to put them out of sight. We can help you determine if staging is needed and see that it is done to most enhance your home’s appeal.
Reaching Online Buyers
Today, more than 90 percent of homebuyers begin their home search online, so it’s important that it is featured on real estate websites. We make sure that your home is on the local Multiple Listing Service, Trulia, Zillow, SacBee.com, and GoLyon.com. This exposure will bring your listed home to the attention of a large audience of today’s homebuyers. It is our policy to have professional photos shot of every home we list.
Market to the World
We provide global exposure in addition to strong local exposure. As an affiliate of Leading Real Estate Companies of the World®, we have the resources to market your home to the highest audience of potential buyers—your home will receive exposure to buyers on six continents through 500+ member firms’ websites.
When your home is posted to our website locally, it is immediately connected to the websites of over 500 of our affiliated real estate firms in the world.